My husband and I have had a small advertising business for several years. My husband is an executive, and I am a manager, an accountant, responsible for procurement, etc. With our clients all the negotiations I conduct and it is on me to communicate with different kinds of people. And here I often see complaints about clients who cheat, mothers and managers talk and behave like personal slaves. We have them, too, and where without them. Customers often come to us from other customers on their recommendation. Here we have two prizes. One regular and the other VIP. In VIP prices, prices for the same positions are 150% more expensive. But in addition to the usual services, there are the following VIP options: to open the door from a pinch, not to say hello, to mother, to call in non-working hours, etc. And this is how a little more than a year ago a man comes to us: opens the door, in the style of: Hey you, I ran to the price, my root advised you, so get in. Well, I’m an ordinary person, I bring a VIP price. The man looks, begins to get upset, and why Serega pays much cheaper, and why is it so expensive to me? What I politely explain is that it is a VIP price, and what it includes. The man goes away unhappy, not forgetting to knock the door. The next day calls: Polite and asks for the usual price, even after using the word please even apologizes for his yesterday's behavior. She has been working with us for more than a year, even on Birthday congratulations and chocolates.