There are several pavilions near the supermarket. Bread there, vegetables, meat, etc. There is one where pizza is made. And on this pavilion hangs a healthy banner, which depicts two pizzas almost in natural human growth. They are somewhat wise in a foreign way, I don’t remember.

And here one day some hooligans, or maybe it was competitors, under the cover of the night painted on one pizza a fly, and on the other a cockroach. Yes, so skillfully drawn, fucks, that flies with cockroaches look more natural and more beautiful than the pizza itself. The calculation was likely that flies and cockroaches would scare off customers.

The owner initially wanted to replace the banner, but as far as it was going, flies with cockroaches suddenly gained commercial significance and marketing significance. Now visitors, instead of breaking the tongue with wise foreign names, when ordering simply say, "I have one big, with flies, and two small, with a cockroach."
Comfortable for everyone.