Portrait of a typical "businessman" from the 90s to the 19s:
"This is a regional entrepreneur of Geneva. Gene rose in the 90s on a mortar, because no one had a mortar, and Gene had it. Why this happened, Gina does not like to remember. Since then, Gena has moved from Adidas to Brijuni, built a bearing factory and creatively opened a network of pubs. Gene considers himself an educated businessman, he graduated from the Link School of Distance Business Education. Gene has a 17-year-old son who dreams of leading his father’s business. But Genah knows that his son is a fool, and tries to think less about the future.